Wednesday, February 18, 2009

Sola Caritas By: Lezah Williamson

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I'm all for things that make our world a better place, and simply by googling Sola Caritas and watching a couple of ads, you too can help to make our world a better place.

Sola Caritas is the brainchild of an amazing young guy I know, David Wen.  Along with some partners, he has created a website where you can help send money to charities - and it doesn't cost you a red cent! Gotta love that!

It's brilliantly simple:  businesses team up with the Sola Caritas website, which in turn runs ads for said businesses.  Every time you watch one of these ads on the Sola Caritas website (for free, I remind you!), 50% of the ad fees get sent to a charity.  The more clicks, the more money. This brilliant idea found Sola Caritas take 1st Place at Dalhousie University’s EcoVenture 2008, (Canada’s first ever green business plan competition.)

Easy peasy.

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